Search Term Analytics

In the last month I’ve tried to get more and more traffic from the search engines.

SEO it’s not enough sometimes. You need a good Search Term Analytics Tool that will help you to:

* Explore your Long Tail of search and learn about all keyword combinations that actually work for your pages
* Find out what keywords to use in optimized new content to attract more visitors
* Get a quick traffic overview to monitor whether your search engine optimization efforts pay off

Once you login Click on Analyze projects and you’ll see a nice realtime graphic.

Now you will see the following items after choosing the individual domain to look at:

1. Latest search terms – This will show the latest search phrase and the follow-up analysis for the landing page and the search engines which triggered that landing page. Links for every single search phrase are ‘Pages’ and ‘Engines.
2. Top landing pages – This will show the landing pages with the most search engine traffic in the chosen time-frame (7 or 30 days). Follow-Up analysis shows an individual traffic graph for that landing page and (!) which search engine phases lead to that landing page (very, very interesting). Links for every landing page are ‘Traffic’ and ‘Phrases’.
3. Top search terms – Search terms ordered by most traffic. The rest is like ‘Latest search terms’.
4. Top keywords – Single (!) keywords ordered by generated traffic. The keywords are presented as list or cloud. Both presentations show the most used keywords which generated traffic for that individual project (domain) for the given time-frame (7 or 30 days) or a maximum of 5.000 search hits. The follow-up analysis in the list view allows to check for related keywords and to get a list of the phrases where that single keyword showed up (very, very interesting). Here you can define stop-words which will not show up in that list anymore.
5. Search engines – The typical list of search engines but you can see absolute numbers and percentage.

I would say that every webmaster that cares to improve the search traffic and search rankings should have the code installed.

See how to insert 103bees Javascripts into webpages.

Give it a try, analyze and improve your website with this simple Tool.

Share and enjoy

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